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What Customers Want

ISBN 10 : OCLC:751701262
ISBN 13 :

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Jobs To Be Done

ISBN 10 : 0990576744
ISBN 13 : 9780990576747

Why do some innovation projects succeed where others fail? The book reveals the business implications of Jobs Theory and explains how to put Jobs Theory into practice using Outcome..


Service Innovation How To Go From Customer Needs To Breakthrough Services

ISBN 10 : 9780071717861
ISBN 13 : 0071717862

Advance praise for Service Innovation: "To the CEOs of all service companies I deal with: READ THIS BOOK!" -- Dave Wascha, senior director, Bing Product Management, Microsoft Corpo..


Jobs To Be Done

ISBN 10 : 9780814438084
ISBN 13 : 0814438083

Successful innovation doesn’t begin with a brainstorming session—it starts with the customer. So in an age of unlimited data, why do more than 50% of new products fail to meet ..


Innovation

ISBN 10 : 9780307347121
ISBN 13 : 0307347125

Nothing is more important to business success than innovation . . . And here’s what you can do about it on Monday morning with the definitive how-to book from the world’s leadi..


Voices Into Choices

ISBN 10 : 1884731139
ISBN 13 : 9781884731136

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